Competition time for Hoka runners!

Everyone loves winning stuff and we love photos of you loving your run in Hoka OneOne!

So, here’s a simple way to win a limited edition Hoka OneOne running singlet for at least one guy and one girl out there. As always, novelty prizes for extra creativity are available, but as far as mandatory gear goes we’d like photos of your run in your Evo, Tarmac, Bondi, Speed, or Mafate at either The North Face 100km or 50km on the weekend. You can stick them on our Facebook wall, put a link up in comments here, or email them to Roger@HokaOneOne.com.au.

Winners will be pulled out of a shoebox on Monday May 27 at noon so get posting!

We’ve decided to put Anne Mackie in the draw ourselves, after she nailed the women’s veterans win over 100km in her Stinson Evo in a smoking time of 14:25:14. Great run Anne! Great pic by Running Wild’s Ben Berriman.

Anne Mackie owning it in her Stinson Evo at TNF100 2013. Pic by Ben Berriman.

Hoka OneOne mans up.

If you’re a manny man man looking for your next hardass running shoe, don’t take our advice or listen to the hundreds of endurance athletes and longtime runners singing the praises of our genius design team. Take the advice of your favourite manny magazine, it’s right there in this month’s issue of Men’s Fitness.

We all wore Hoka OneOne trail shoes which have thick padded soles. They cushioned your feet and prevented blisters. Runners in cushioned shoes fared better.

CCF11032013_00000

Running shoes for 2013: R4YL magazine

Tarmac 2013

I have to say that we are fans of Run 4 Your Life magazine. They constantly demonstrate the maturity needed to consider and appreciate a range of different approaches to running and running technology. We’re especially stoked that they have recognized that Hoka OneOne is a new concept done well.

MBT, for those who don’t know the brand, is Masai Barefoot Technology, developed from the idea that many Masai in Africa protect their feet by tying pieces of car tyre underneath them. We see a marked difference between Hoka and MBT, despite initial visual similarities. Aside from the differences in weight and performance, MBT try to achieve their goal of enlivening the muscles by creating an instability platform. Hoka keeps the muscles alive on the run for longer by providing a dependable stability platform.

Bondi and Tarmac Jan 2013 r4yl cover

Endurance Runner’s Delight, tonight 6pm Footpro, Melbourne

Click the images below for full details. Still a couple of places available for tonight.

 

Hoka OneOne Run 4 Your Life magazine’s ‘next big thing’.

Cheers to the runners at Run 4 Your Life magazine for their review of the Tarmac. Recent articles by a number of journalists are finally drawing attention to the practice of buying reviews. With the almost constant string of positive reviews that Hoka OneOne running shoes receive it probably appears that we engage in this practice, but no.

We don’t fly reviewers to exotic locations, we don’t fork out cash for comment, and we usually ask for reviewed shoes to be returned so they can be sent out to events like this weekend’s Elite Energy Ultimate Tri at Forster as part of our demo stock. We don’t do anything fancy, we just make a truly revolutionary running shoe that works brilliantly for most people who end up running in it, whatever their reason.

visit http://www.HokaOneOne.com.au to see our full range as available to Australia and New Zealand

I just cut my Hoka OneOne Bondi B in half.

Thinking outside the shoebox…

New Hoka Online Store Coming Soon…

Unlike your Hoka-loving legs, our original website from when we launched in Australia all of 13 months ago has got a bit tired. So we’re bringing the sole!! You can continue to shop for Hoka OneOne online at our online store but expect to see some pretty exciting things happen at www.HokaOneOne.com.au by early September.

Because, as anyone knows, we listen.

Team Born to Run, 2,000+km without a blister!

Team Born to Run, Heaven’s Gate, 3,000m ASL, Gobi March 2012. L to R Ron Schwebel, Greg Donovan, Matt Donovan, Jess Baker, Roger Hanney. pic by James Holman, courtesy of http://www.BornToRun.com.au

Between them, the members of Team Born to Run have raced over 2,000km Chile’s Atacama Desert and China’s Gobi so far in the Racing The Planet 4 Deserts series 2012 without yet having a single blister to show for it. Hoka OneOne is the team’s official shoe sponsor.

The Born to Run Foundation is being established with a goal of raising awareness of, and funding for research into juvenile diabetes. So far this year, the newly minted organisation has raised over $60,000. Roger Hanney works for Hoka OneOne in Australia, runs for Team Born to Run, and has type 1 diabetes. He is currently nominated for a significant award in Australia because of his running adventures as a diabetic and the hope that they might inspire others – with or without the condition – to get seriously active.

Public voting is open for one more week. Winning this award will hopefully support the team in future fundraising as they prepare to race in the Sahara and Antarctica just 3 months from now.

Bondi B video review for iRunFar

Probably the most widely appropriate running shoe in the Hoka OneOne range, the Bondi B, reviewed for iRunFar.com by Travis Liles.

David Eadie, Badwater: Massive new Aussie Course Record

20120718-115554.jpg
congratulations David and crew, especially wife Kim who has kept us so in touch with how his race was going. (pics also by Kim Eadie)

20120718-104404.jpg
Last post she sent said,

Sorry for cross posting but hubby is flying home. Running strong overnight and continued to smash through the field today. He caught Pam Reed and will catch the runner in front of her too. The next one after that is Dean Karnazes!!!! Went from about 33rd overnight to about 14th at present. Heading up the mountain to the finish now.

He went into the back half of the 217km course placed in the mid-30s but overnight had an absolute blinder and set himself up for a brilliant 2nd day. 7th fastest on course over the massive 32 mile stage into Lone Pine, 5th fastest over the following 15km and 2nd fastest on course over the final leg, with only the outright 2nd-placed runner finishing faster – literally by a matter of seconds.

And as a measure of his courageous run, David has beasted ultra champion Jo Blake’s 32:05 Australian Course Record of just last year, taking over an hour and a half off and setting a new target of 30:24.

Great ultra running David!! Way to race Badwater!

20120718-104123.jpg

Dave has himself posted on Facebook now to say

Job done toughest thing I have ever done, suffering for ever minute of the 30 hrs and 24 sec. Hot and Hilly wow. Could not have done it without my awesome crew Mike Toby, Adrian Panozzo, Casey Cooper, Bonnie Busch, Ian Sharman and of course my wife Kim and Lucas. More info to come just coming back from finish and a quick rest.

Follow

Get every new post delivered to your Inbox.

Join 1,414 other followers